I remember Frank for his bizarre magic ads in the Linking Ring. The text was hilarious. When I put out, "Mutanz," my version of Roy Walton's, Cascade, (with Roy's permission) I did an ad in homage to Frank Pemper's ads. Here's part of the wording:
A bizarre new packet trick by Bob Farmer and Roy Walton: MUTANZ
Inexplicable Unexplainable Enigmatic and Just Plain Weird!
A Cascade of Alchemikal Conundrums!
A Phantasmagoric Orgy of Cabalistic Conjuration!
A Bewildering Bafflement of Uncanny Dimensionality!
Strange and supernatural forces twist and possess ordinary cards until they become GROTESQUE MUTANTS
—IN THE HANDS OF THE SPECTATOR!
No angles. Everything examinable. Resets instantly.
Satisfaction guaranteed or we’ll apologize.
Warning: This ad contains bombastic hyperbole and unconscionable embellishment.
No credit cards, personal IOUs or verbal promises accepted.
When the going gets weird, the weird get MUTANZ!
Dealers Contact Mr. Farmer’s Parole Officer For Wholesale Information.
Unfortunately, several reviewers didn't get the joke and accused me of going too far with the wording. The trick is still available from me. Email firstname.lastname@example.org for details.