Sign up Latest Topics Chat
 
 
 


Reply
  Author   Comment  
Mind Phantom

Avatar / Picture

Honored Member
Registered:
Posts: 1,393
Reply with quote  #1 
I used the Yellow Pages & the Pennysaver. That led to a meeting with an agent. I have a vhs tape from Stevens Magic with Richard Ryan on Trade Shows in which I am thinking about doing.

I haven't done shows in a while now, and would like to know..How did you start to get your own shows?

Rick-

__________________
Self Concept Is Destiny...
0
arthur stead

Inner Circle
Registered:
Posts: 998
Reply with quote  #2 

I made up a promo package for schools, daycares and libraries within a 2 hour drive from my home, and visited them all one at a time, pitching my themed shows to principals, librarians, guidance counselors, PTA/PTO moms, etc.  I also sent mailers to every potential client, explaining the benefits of my programs for their students.  My wife also made countless cold calls to solicit bookings.  

To get birthday party bookings, I advertised in a local parents’ magazine … which didn’t have good results.  I also put up colorful flyers and posters in coffee shops, gyms, pastry shops, party stores, etc.  You have to get permission from the business owners/managers to do that, and sometimes you have to bargain and make a deal, but most of them are happy to comply.

During every performance, I used “in-show marketing” to subtly inform the audience that I’m available for other kinds of shows.  

Once you’re established and making a name for yourself, word of mouth advertising works wonders.  

However, I personally had another secret ingredient:  My own original, custom theme song, featuring my name in the chorus, which I played at the start of every show, and again (a longer version) at the end.  It had such a catchy melody that parents and kids would drive home singing the song, and therefore repeating my name to themselves!  Whenever we did repeat bookings, the kids would be waiting and singing the song to me as I arrived!




__________________
http://www.arthurstead.com
0
Socrates

Avatar / Picture

Inner Circle
Registered:
Posts: 868
Reply with quote  #3 
To get shows I took a deck of cards everywhere I went and performed for anyone and everyone. Create an elevator pitch, network and spread the word. Approach venues you wish to perform in and pitch them. Our skills are truly versatile and allow us to promote our wares easily. People invest in people, so the real trick is to connect with as many folk as possible...
0
Paco Nagata

Avatar / Picture

Inner Circle
Registered:
Posts: 328
Reply with quote  #4 
In "my times" when I was a boy, a teen, a single guy, I used to taking advantage of parties and great gatherings for my magic shows, specially in Christmas parties and weddings.

Nowadays I would copy and paste Socrates' post here.

Anyway, I'm talking about an amateur's life.
I guess professionals would have their particular ways to promote themselves.

__________________
"The Passion of an Amateur Card Magician" https://bit.ly/2lXdO2O
"La pasion de un cartómago aficionado" https://bit.ly/2kkjpjn
Latest erratum corrections and improvements update, 16/06/2020
0
Previous Topic | Next Topic
Print
Reply

Quick Navigation:

Easily create a Forum Website with Website Toolbox.